Photography, media production and media make-up students from City College Norwich have used their skills to help East Anglia’s Children’s Hospices (EACH) launch its ‘Dress Claire’ campaign.
The students collaborated to make Claire Wright – who lost her 14-month-old son, Jacob, to mitochondrial disease in 2012 – the face of EACH’s new campaign.
Claire came to City College Norwich for a photoshoot for life size cardboard cut-outs that are now greeting customers to the charity’s 37 shops across Cambridgeshire, Norfolk, Suffolk and North Essex.
The project was an invaluable opportunity for the City College Norwich students to gain work experience and use their skills in the production of a professional campaign for an external organisation.
Make-up was done by Level 3 Media Make Up student Sophie Briggs, whilst Extended Diploma Photography students Maria Bilton, Jade Caldwell-Staff, Ruby O'Sullivan, Abi Smith and Jacob Thornberry assisted with photography, design and image editing.
Level 3 Creative Media Production student Jessica Beard, who produced the above 2-minute film for EACH’s Dress Claire campaign, says she thinks the experience has been worthwhile:
“Apart from the script that Claire read out, I had responsibility for the whole thing – planning, filming, editing, the music choices. I really enjoyed it, because I feel like that’s the sort of thing that I could be doing in the future.”
As part of the college’s preparations for the introduction of T-Levels in September 2020, students on the Extended Diploma in Creative Media Production are already benefitting from increased work experience opportunities.
The link with EACH demonstrates how the college and employers can work together to give students valuable insight into what it is really like to work in their chosen field, through industry placements and opportunities to work on real projects for external clients.