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Address City College Norwich, Ipswich Road, Norwich, NR2 2LJ

01603 773311
advice shop

Thirty years of advice and guidance

20th November 2019 – Tags: The Advice Shop

Our Advice Shop advisers handle tens of thousands of enquiries each year – covering everything from course information and advice, to careers guidance, fees, student finance, transport, and more. 

As we celebrate 30 years of Information, Advice and Guidance Services at City College Norwich, we look back at the development of this key service within the college. 

New advice service “an immediate success”

The first dedicated Information, Advice and Guidance service at the college was opened on the first floor of the Norwich Building in the autumn term of 1989. 

The Access Centre was officially opened by the Duke of Kent, in what is now the Principalship offices.    

Originally the service was particularly focused on the growing number of adult learners coming to the college, including those looking to take advantage of our developing Access to Higher Education provision.

The service was “an immediate success”, recalls Pam Breckenridge, who set up the Access Centre.  The Centre’s remit quickly expanded to providing information, advice and guidance to all groups of learners.

Growing demand for information, advice and guidance

In 1995, the service was re-named the Information Centre and relocated to the ground floor of the Norwich Building. It has remained just inside the main entrance, easily accessible to all visitors to the college.

Before long, the service was responding to around 34,000 enquiries per year – and the volume of enquiries continues to be very high to the current day.

In 2008, the Information Centre got a makeover and a new name, the Advice Shop.

Thousands helped to find the right courses

Reflecting on her contribution to information advice and guidance services at the college, Pam Breckenridge still has a clear recollection of individual learners whom she and her team helped find a learning and career path that was right for them.

Pam says, "There isn’t a more rewarding job I could have done in my life.  I loved doing it and the people I worked with."

Need advice and guidance? We’re here to help

The Advice Shop offers expert impartial advice and guidance for anyone considering their career, education and training options.

This free service available to both existing students and young people and adults across Norfolk who need advice and guidance about their next step.

You can contact us on (01603) 773773 or

The Access Centre opened in 1989.


The Duke of Kent officially opened The Access Centre.


The re-named Information Centre moved to the current Advice Shop location in 1995.


L-R: Jane Simpson, Finance Adviser, Pamela Breckenridge and Alison Honeybone, Course and Careers Adviser.